Why Google Displays Ads? Isn't that just a search engine? Why does it have to take part in the advertising? They are the largest search engine in the world today. No doubt, they are trying to make their…
If "promoting your business" sounds broad, that's because it is: Instagram marketing can encompass a number of different strategies and tactics that are used to achieve all kinds of goals a business might have. When you look at…
The only cost is the cost associated with providing a budget and running ads. For many SMB advertisers, this is one of the most attractive benefits of Facebook advertising. The cost of running Facebook ads depends on many…
Facebook is now one of the most popular marketing platforms on the planet. As the social giant has grown to more than 2.7 billion active users, it has also expanded its ad network to accommodate a wide range…
Video ads across YouTube. YouTube is owned by Google, so YouTube ads share many similarities with Google ads, but with one important difference. It's just a video. Ads can play before, during, or after a video someone is…
Novel Coronavirus has forced everyone to leave their work and sit at home doing nothing. While social distancing is mandatory and mobile phones are the king, more people at home means more active users on the internet. If…
Every minute people are searching or surfing the Internet. There are around 137 million search queries on the Bing Network. Recently, Microsoft Ads announced that they will spread the profile targeting feature to LinkedIn through text ads, shopping…
With so many active social media users, the number of businesses has also skyrocketed on platforms like Facebook and Instagram in the last few years. So, what brought them here? It’s the marketing strategy that includes social media…
The race of being the best marketing platform is on between social media channels such as Facebook, Twitter and, Instagram. Even though the algorithm changes, Facebook is still a powerhouse for growing the social reach. It is still…
Since its arrival, social media has become a major asset for the companies who have learned how to utilise it to their advantage. Not using social media for marketing your products or services might be the reason why…
